Can you believe
you eyes that it only costs 160 USD for IoT smart home solution? Just
yesterday, The situation that we dare not to image did happen. The leader in IoT
home automation industry Nanjing IoT Sensor Technology Co., Ltd(Wulian).
announced to launch the "Summer Storm" demo kit both in domestic and
overseas market simultaneously today, in which the lowest smart home demo kit
only costs 160 USD. According to analysts of the industry insiders, The same
package from other suppliers cost at least 1600 USD.
To be
an authorized distributor of Wulian.The threshold is quite high, but why
customers still flock to this industry? Obviously, Rational investors will
weigh the risks and benefits, The wise investor will choose low-risk and high
return in the business, Every smart investor knows that only cooperate with the
top company in the industry, They can get the most opportunities in future and it
is possible to minimize the risk, Though the entry fee is a little higher. This
is why investors pay more and more attention to Wulian and willing to cooperate
with Wulian .
This year, Wulian takes
actions one after another in the market, which not only makes home appliances companies
trying hard to struggling, but also makes SME in home automation industry lost
profit opportunities in domestic market, Moreover, this makes the well known
foreign companies who once occupy market share in China intelligent building
such as Philips, Schneider, Siemens, Panasonic, Murata etc have a headache, They
are analysis with anxiety what kind of action Wulian will take, According to reveal
of industry insiders, Some of these companies have been forced to transform
their business.
Home automation is
that kind of industry that need huge capital and intelligence investment and
with development of this market, Investment will be faster and faster. We
observed that although there have been companies to join in, but for those tech-lag
companies who campaign only by advertising will deplete their years of
accumulation rapidly, the destiny of the downstream enterprises that cooperate
with them is imaginable.
According to the
relevant person in charge of Wulian said, "Even though we have very strict
financial system, we still have invested more than 100 million USD in the smart
home market. Now commissioned by the employers; we will invest the total amount
of 500 million USD's products to the market. Profit is not the goal, we'll not
consider profitable within five years, As we want to give the biggest benefit
to the consumers and distributors, Because there is no pressure on profits, So
we have indescribable resonance with a lot of international counterparts, Including
Google , Apple, Intel etc, which have in-depth cooperation with us. Because
there are common expectations for the future, so we do not consider the
profits”.
About the
impacting on the industry that one hundred more USD can get the whole set of
smart home ,The reporter interviewed several well-known domestic enterprises,
as they are in the same field, Many of them were reluctant to express their
views publicly. But a person who are responsible for the strategic cooperation
in a famous domestic appliances company had a half-veiled criticism, She thought
she couldn't understand this, and insisted that the smart home is a luxury
consumption, not everyone can enjoy, and now some companies directly reduced
the price below the cost, what they want to do? She revealed that she contacted
their legal department, and they will unite counterparts and submit some
relevant policy recommendations to the Chinese Ministry of Commerce for the
smart home market of the future issues that may arise monopoly.
Now the smart home
market is in the process of rapid development, As wireless technology
breakthroughs, Wired intelligence market is greatly suppressed, Some wireless
smart home companies are rising rapidly, Especially one or two are sweeping the
whole country. How does this activity effect? Let's wait and see.
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